Top 5 online marketing courses you should look at

So many of our members struggle with the same problem. They have a great business idea, a great business plan, even a working financial plan to start with. But they don’t know how to reach their target audience and sell their product or services.

That’s because as a small business owner, you don’t generally come with a ton of marketing experience. Yet suddenly, you’re expected to churn out digital marketing strategies, know how to improve your brand identity, master social media advertising, grow your email list and track conversions.

As with most things small business, you’ve got to learn on the go. But since you don’t have the luxury of time or money to spend on learning multiple skills, a great option is to sign up for online courses.

Small Business First has partnered with Udemy, one of the top online course providers, to offer you some of their best courses at discounted prices. Here are 5 marketing courses we think could be very helpful:

1. Ultimate Google AdWords Course 2017 – Stop SEO & Win With PPC

Cost: $13.99 ($204.99)

Unless you have the tools and the skill to manage your own successful Google AdWords campaign, you are going to continue to lose customers to your competition.

This online business marketing course will help you create, develop and optimise a professional Google AdWords campaign that sends high quality traffic to your website, round-the-clock, 7 days a week. The course instructure will walk you through the most important aspects of Google AdWords with a clear, step-by-step approach.

The course is especially useful for Small Business Owners who want to increase their sales and revenue through their website as well as for entrepreneurs who want to leverage the power of the world's most advanced advertising platform to their competitive advantage.

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2. The Complete Digital Marketing Course - 12 Courses in 1

Cost: $13.99 ($204.99)

This is a great course if you’re looking to master digital marketing and grow your business. With over 20 hours of training, quizzes and practical steps you can follow - this is the most comprehensive (and best selling) digital marketing course available on Udemy.

With the course, you’ll cover SEO, YouTube Marketing, Facebook Marketing, Google Adwords, Google Analytics and much more.

This is a good choice for you whether you’re planning to grow your business, upgrade your digital skills for a new job or want to earn good money for digital marketing jobs on freelance sites.

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3. Home Business: The Complete CPA Marketing Course

Cost: $13.99 ($204.99)

Even if you're a complete beginner, this course will teach you how to use CPA (Cost Per Action) to create a successful online business. You'll be able to generate profits without having to sell any products, and you'll set up a legitimate digital business quickly and easily.

This course begins with an overview of how to easily find the hottest CPA networks, and how to guarantee that you'll be accepted into the top networks every time. You'll dive into how to set up an effective and attractive website using WordPress so that you can get started using CPA offers to begin making money.

To get higher traffic and higher profits, you'll learn how to optimise your website with keywords.

Finally, to make the most of every CPA campaign, you'll learn how to design effective landing pages and squeeze pages. You'll also cover the top tools for setting up a profitable campaign, tracking its success, and generating traffic consistently.

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4. Start Your Own App Business in 2 Weeks

Cost: $13.99 ($204.99)

This is your A-Z guide to launching your own app development agency with the aim of selling custom apps to businesses. This course is for you if, you’ve never built an app before but want to jump into the world of app development by starting your own app development agency.

This is also a good choice if your have built apps before but haven’t had success in selling or marketing them and want to turn your skills into a profitable business.

Keep in mind, this is a project based course, which means that by the end, you will have created a fully functioning app that you could sell to potential clients in as little as two weeks. Creating this app in the project will not only give you development experience, it will also leave you with a finished product that can be sold to businesses.

An important point to remember is that this course is geared for iOS, so you will need access to a Mac for part of the course.

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5. Facebook Ads & Facebook Marketing Mastery Guide 2018

Cost: $13.99 ($204.99)

This course will help you learn Facebook Marketing from beginner level to advanced. So what will the course cover? Quite a bit - you’ll be able to optimise your Facebook ads for increased conversions and decreased costs. You will be able to create and make use of every type of Facebook ad.

You will also be able to grow your Facebook page likes and post engagement. Plus, you will be able to find new customers that will drive your brand to new heights via social marketing.

It’s a good course if you’re a small business owner, blogger, marketer or advertising manager, looking to take your brand, product or service to the next level with the power of Facebook Marketing.

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If you’re looking for courses on other subjects such as entrepreneurship, design or strategy, head over to the Udemy website to see all your options.



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